Sunday May 6, 2012, 5-6:30 p.m., Room 230, America's Center, St. Louis, Missouri (USA)
- Try a new schedule. If you find attendance is dwindling at your monthly meetings, try mixing it up: try a different day of the week or a different time of day. You have lots of options - just be sure to check with your membership to see what they'd prefer. You can try a Tuesday, Wednesday, or Thursday evening; try a morning meeting ("Early Bird" session), a lunch option, if you're close to many members and their offices; or try a mid-afternoon meeting, giving them flexibility on having a meal, but staying within the work day if they have social plans or wish to get home to their family. A mid-afternoon meeting could work on a Friday when members might head home early, so it works within their schedule.
- Utilize social media. Set up a group on LinkedIn (as a subgroup to STLE's LI group). It's easy to setup, and a great way to get started online and on social media. You can also set up a Facebook page, but some companies do not allow their employees access to that site.
- Find new and reward current members. Contact HQ and get a new membership list for your area each month - that way, you can update your list and reach out to potential new members. You can also keep track of long time members (5, 10, 15, 25, 50 years), and those who have recently obtained their certification. Once members have reached one of these milestones, have gifts planned and announce it at your meeting as part of your member recognition.
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